Why is Freebase entry important?Freebase is, like, Wikipedia the source of the Knowledge Graph. AJ Kohn has shortly published his view on the Knowledge Graph optimization, but Freebase was not the topic of this article. So i fill the gap and describe the actually simple procedure of becoming an entity in Freebase.
Why is such link and, in general, a Freebase entry, valuable? Cause Google takes data for the Knowledge Graph and One Box from Wikipedia. Freebase is the similar source. Why i'm so sure? Look, to serve right answers Google needs clearly decide, what's the question's topic. To do so, it needs to disambiguate, whether the question is about for example apple the fruit or Apple the firm. Freebase is the database of entities, which helps Google on such disambiguations. In this video Shawn Simister, a Google and Freebase developer gives extended explanation, why is Freebase is an important source of Google's Knowledge Graph. Enough talking, let's do:
How to add business or person to freebase
Create Freebase topic entrycreate a Freebase topic. You get a screen, where you can only insert the name of the topic and go further.
Adding base property valuesWell done! You entity is created! On the next page you see your newly created topic (don't forget to bookmark the URL to this page - this is THE URL to your entity, something like https://www.freebase.com/m/0_y3lcl). Below you have some properties - you can create values, edit and delete. If you add a property value, you get suggestions as autocompletion, which you can select or not. If the value you want to add doesn't drop down as suggestion, so select the option "create new". For each property you might add so much values you wish.
Note: adding images to freebase topics is no longer possible due to potential copyrihts violations / not compatible image's licenses, means here Brendan Neutra, a Freebase developer.
Adding additional typesSuppose, you created a topic about you as person. In the base configuration of the topic creation you haven't much describing options. But you are able to add an additional describing type. On the right screen side you see label "Types" and a textbox labeled "add type". Type into the textbox some signs of the word "person" and you get a suggestion about the type "people/person". Select this type and you will get an alert "Person is not asserted on this topic. Assert this type now?"
Congrats! You are no longer nameless string, but a substantial entity with own Freebase entry ;) Till now don't forget to actively contribute to Freebase.