Freitag, 3. Januar 2014

Do you really need this backlink?

worthy and unworthy links
There is a very simple rule to decide, whether you really need a backlink from the given page, whether the site is worthy enough, so you will not need in the future to disavow it - and Google uses the same rule for sure.

The rule is: do you expect ANY traffic this backlink will generate? The real link value isn't a page's Page Rank, but a generated keyword-targeted traffic! If you see any site, you can decide with your common sense and without any analytic tool, whether you will get barely one single visitor from it. If common sense isn't enough, make use of free analytic tools like MajesticSEO, Open Site Explorer or the like to estimate the traffic. Try to estimate traffic not for the the main page, but for the page wherefrom you plan to get a backlink. And if not - you don't need such backlink. This rule is applicable to pages (not sites) without PR or with PR 0-1. You can assume, that pages with a hiegher PR do generate any traffic.

Dienstag, 17. Dezember 2013

Schema.org + Notepad++ = 💘

notepad-best-code-editor
I love Notepad++. Since i use Windows this is my code editor of choice (there are 4 years, befor i was a Mac-fanboy using TextWrangler). It is free, stable, customisable (visually with themas, and with user defined languages), extendable with rich plugin repository, has active development team, so it gets offen updates. One day i thought, there could be something better beside of Notepad++ and searched. What i found, was an article about 15 most popular code editors and a poll - look at the poll results, you know, what was my decision;)

Since 2011 i love Schema.org too. I extensively use microdata on each site i get in my hands - my own record is 125 microdata classes and properties in a single web document (detail page of a books online shop), and no single one is spam, all of them are existing and useful product informations.

Getting married

It was just obvious i decided to optimize my handwork and make Notepad++ and Schema.org vocabulary working together (and, last but not least, to create a free additional value for all, who have similar needs).

Donnerstag, 3. Oktober 2013

Imagemap creation for SEO purposes

It's not a kind of doing, what you can use on each corner. But such hint could help you to diversify and enrich your assets and to gain the spreading of your source. But don't misuse - you could be just quickly abused;) Google doesn't like if you become oversmart. I'm talking about imagemaps, the links inside of imagemaps and making use of imagemaps for SEO purposes.

Donnerstag, 12. September 2013

Advanced image optimization: Exif matters!

You want surely , that your site comes into relevant SERP with its images. There are some technics, which will enrich your images and let them be better indexed. Beside of this we talk about image size optimization - size matters, you know.

Freitag, 1. März 2013

How to ask right questions? - most offen used interrogative words in english

Well, the most asked question in english (also known as interrogative word) is "how". The asking champion is USA. The next mostly asked question is "what", and the next three i analyzed are "when", "where" and "who". Here you can see the whole graph and after we'll talk about, how are the question words to do with SEO and what one might do better on asking questions;)
Yandex.Metrica